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Abraham Oluwofobi
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Beastee Minimalist

A radically simple e-commerce experience for a footwear brand.

Beastee Minimalist
Client
Beastee Co.
Year
2025
Category
E-commerce
Services
Website Development, Branding
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Overview

Beastee needed a digital flagship that matched the restraint of their product line. We rebuilt the storefront from the ground up around a single, opinionated layout and a fast checkout.

The challenge

The legacy storefront was over-designed and slow. Conversions on mobile were under 1%. The brand wanted minimalism without losing personality.

The outcome

Mobile conversion lifted to 3.4% in the first month. Page weight dropped 64%. Sessions per user up 28%.

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